Catalina

Catalina is a recognized leader in highly targeted, personalized digital media that drives, tracks, and measures sales lift for leading CPG retailers and brands. Powered by the most extensive shopper database in the world, Catalina’s mobile, online and in-store networks personalize the consumer’s path to purchase, delivering $7.9 billion in relevant consumer value each year.

In partnership with LiveRamp, Catalina offers audience segments for self-serve programmatic buying and people-based measurement for CPG brands, retailers, and agencies.

For a full list of segments provided by Catalina, please refer to this spreadsheet.