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BidCore

Integration APIs

  • Workflow API
    • Terms of Service

Core Features

  • Entity Relations
  • Log Data Access
    • Yes-Bid Log Fields
    • Click Log Fields
    • Conversion Log Fields
    • Impression Log Fields
    • No-Bid Log Fields
  • Multicurrency
  • Predict Engine
  • User Syncing and Audiences
    • Segment Upload Guide
  • Viewability Management
    • Moat Prebid Viewability

Media Buying

  • Advertiser Management
  • Budget Management
  • Budget Optimization Strategies
    • ID 1. Maximize IMPs with CPM limit (pay for media cost)
    • ID 2. Maximize clicks with CPC limit (pay for media cost)
    • ID 3. Maximize video views with CPV limit (pay for media cost)
    • ID 4. Maximize margin with CPM limit (pay for imps)
    • ID 5. Maximize margin with CPC limit (pay for clicks)
    • ID 6. Maximize margin with CPV limit (pay for video views)
    • ID 7. Maximize margin with CPM limit and target CTR (pay for imps)
    • ID 8. Maximize imps with CPM limit and target CTR (pay for media cost)
    • ID 11. Maximize conversions with target CPM and CTR (pay for media cost)
    • ID 12. Maximize conversions with target CPM and CTR (pay for media cost, daily budget)
    • ID 13. Maximize imps with CPM limit and target CTR (pay for media cost, monthly budget)
    • ID 14. Maximize conversions with target CPM and CTR (pay for media cost, monthly budget)
    • ID 20. Maximize VCR with CPM limit and impression cap
    • ID 21. Maximize margin with CPM limit, target CTR and impression cap
    • ID 22. Maximize margin with target percentage of viewable impressions
    • ID 23. Maximize volume of viewable impressions with target margin
    • ID 26. Maximize margin and pay for viewable impressions
    • ID 28. Maximize clicks and volume of viewable impressions with target CPM
    • ID 29. Maximize complete views and volume of viewable impressions with target CPM
    • ID 32. Maximize landings with CPL limit and fixed margin (pay for media cost)
    • ID 101. Spend budget with fix CPM evenly (pay for media cost)
    • ID 102. Spend budget with fix CPM ASAP (pay for media cost)
    • ID 103. Spend monthly budget with fix CPM evenly (pay for media cost)
    • ID 111. Spend budget evenly with a monthly impression goal
    • ID 112. Spend budget evenly with an impression goal
    • Add-on Optimization Strategies
  • Deal Management
  • Video Specific Media Buying

Partner Resources

  • LiveRamp Data Marketplace
  • Suppliers
  • Vendors And Services
  • Categorization Guides
    • IAB Categories
    • Oracle Contextual Categories (Grapeshot)
    • Oracle Brand Safety Categories (Grapeshot)
    • IAB Creative Attributes
    • Google Creative Attributes
    • Google Certified Vendors

Reporting

  • Reporting Overview
  • Reporting UI
    • All u-Slicer Functions
  • Reporting API
    • Audience Endpoint
    • Export Endpoint
    • Info Endpoint
    • Query Endpoint
    • Time Series Endpoint
  • Reporting Keys and Values
  • Common API Queries

Creative Management

  • Click Tracking
  • Creative Management
    • Banner Creatives
    • Native Creatives
    • Video Creatives
      • Video Creative Parameters
      • Transcoding Video Assets
  • Creative Compliance Policy
  • Markup Substitution Macros
  • 3rd Party Impression Trackers

Campaigns and Line Items

  • Campaign Management
  • Line Item Management
    • Retargeting
  • Pixel Management

Targeting Capabilities

  • Start Delay
  • Ads.txt Statuses
  • Audience Segments
  • BlueKai Segments
  • Browser Versions
  • App Bundles
  • Cities
  • Countries and Regions
  • Dayparting
  • Designated Market Areas
  • Device Models
  • Device Type
  • Domains
  • Geofencing (latitude, longitude)
  • IAB Content Categories
  • Interstitial
  • Languages
  • LiveRamp First Party Audiences
  • LiveRamp Segments
  • SSPs And Deals
  • Operating Systems
  • Oracle Brand Safety Categories (Grapeshot)
  • Oracle Contextual (Grapeshot)
  • Oracle Custom Brand Safety Categories (Grapeshot)
  • Oracle Custom Contextual Categories (Grapeshot)
  • Page Positions
  • Pixel Segments
  • Ad Placement
  • Postal Codes
  • Rewarded
  • Ad Skipping
  • URLs
  • Player Size

Trading Policies & Protection

  • Creative Approval and Blocking
  • Policies And Legal
BidCore

Integration APIs

  • Workflow API
    • Terms of Service

Core Features

  • Entity Relations
  • Log Data Access
    • Yes-Bid Log Fields
    • Click Log Fields
    • Conversion Log Fields
    • Impression Log Fields
    • No-Bid Log Fields
  • Multicurrency
  • Predict Engine
  • User Syncing and Audiences
    • Segment Upload Guide
  • Viewability Management
    • Moat Prebid Viewability

Media Buying

  • Advertiser Management
  • Budget Management
  • Budget Optimization Strategies
    • ID 1. Maximize IMPs with CPM limit (pay for media cost)
    • ID 2. Maximize clicks with CPC limit (pay for media cost)
    • ID 3. Maximize video views with CPV limit (pay for media cost)
    • ID 4. Maximize margin with CPM limit (pay for imps)
    • ID 5. Maximize margin with CPC limit (pay for clicks)
    • ID 6. Maximize margin with CPV limit (pay for video views)
    • ID 7. Maximize margin with CPM limit and target CTR (pay for imps)
    • ID 8. Maximize imps with CPM limit and target CTR (pay for media cost)
    • ID 11. Maximize conversions with target CPM and CTR (pay for media cost)
    • ID 12. Maximize conversions with target CPM and CTR (pay for media cost, daily budget)
    • ID 13. Maximize imps with CPM limit and target CTR (pay for media cost, monthly budget)
    • ID 14. Maximize conversions with target CPM and CTR (pay for media cost, monthly budget)
    • ID 20. Maximize VCR with CPM limit and impression cap
    • ID 21. Maximize margin with CPM limit, target CTR and impression cap
    • ID 22. Maximize margin with target percentage of viewable impressions
    • ID 23. Maximize volume of viewable impressions with target margin
    • ID 26. Maximize margin and pay for viewable impressions
    • ID 28. Maximize clicks and volume of viewable impressions with target CPM
    • ID 29. Maximize complete views and volume of viewable impressions with target CPM
    • ID 32. Maximize landings with CPL limit and fixed margin (pay for media cost)
    • ID 101. Spend budget with fix CPM evenly (pay for media cost)
    • ID 102. Spend budget with fix CPM ASAP (pay for media cost)
    • ID 103. Spend monthly budget with fix CPM evenly (pay for media cost)
    • ID 111. Spend budget evenly with a monthly impression goal
    • ID 112. Spend budget evenly with an impression goal
    • Add-on Optimization Strategies
  • Deal Management
  • Video Specific Media Buying

Partner Resources

  • LiveRamp Data Marketplace
  • Suppliers
  • Vendors And Services
  • Categorization Guides
    • IAB Categories
    • Oracle Contextual Categories (Grapeshot)
    • Oracle Brand Safety Categories (Grapeshot)
    • IAB Creative Attributes
    • Google Creative Attributes
    • Google Certified Vendors

Reporting

  • Reporting Overview
  • Reporting UI
    • All u-Slicer Functions
  • Reporting API
    • Audience Endpoint
    • Export Endpoint
    • Info Endpoint
    • Query Endpoint
    • Time Series Endpoint
  • Reporting Keys and Values
  • Common API Queries

Creative Management

  • Click Tracking
  • Creative Management
    • Banner Creatives
    • Native Creatives
    • Video Creatives
      • Video Creative Parameters
      • Transcoding Video Assets
  • Creative Compliance Policy
  • Markup Substitution Macros
  • 3rd Party Impression Trackers

Campaigns and Line Items

  • Campaign Management
  • Line Item Management
    • Retargeting
  • Pixel Management

Targeting Capabilities

  • Start Delay
  • Ads.txt Statuses
  • Audience Segments
  • BlueKai Segments
  • Browser Versions
  • App Bundles
  • Cities
  • Countries and Regions
  • Dayparting
  • Designated Market Areas
  • Device Models
  • Device Type
  • Domains
  • Geofencing (latitude, longitude)
  • IAB Content Categories
  • Interstitial
  • Languages
  • LiveRamp First Party Audiences
  • LiveRamp Segments
  • SSPs And Deals
  • Operating Systems
  • Oracle Brand Safety Categories (Grapeshot)
  • Oracle Contextual (Grapeshot)
  • Oracle Custom Brand Safety Categories (Grapeshot)
  • Oracle Custom Contextual Categories (Grapeshot)
  • Page Positions
  • Pixel Segments
  • Ad Placement
  • Postal Codes
  • Rewarded
  • Ad Skipping
  • URLs
  • Player Size

Trading Policies & Protection

  • Creative Approval and Blocking
  • Policies And Legal

Policies And LegalΒΆ

You can find the index of all IPONWEB policies and legal terms on our website. Please pay special attention to the following documents:

  • BidCore Policies

  • IPONWEB Standard Terms for BidCore Customers

  • BidCore Creative Guidelines

  • Creative Compliance Policy

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Last updated Jun 25, 2024